Jouko Hautamäki

Jouko Hautamäki, Director of Economic Development and Growth Department at City of Pori, Finland, will be talking about the the Vanadium Recovery Project. Mainly, how does a midsize Nordic town attract and leverage foreign investment of this calibre by going the sustainable route?

Australian companies Critical Metals and Neometals have chosen the City of Pori as their location for their sustainable vanadium recovery and production facility in Europe: “The Vanadium Recovery Project is a fantastic example of the circular economy in action and we’re very pleased to announce the Project will be based in the City of Pori, Finland. The Tahkoluoto Port in Pori has first-class logistics connected to international markets, the proposed development site is zoned for industrial use and there are multiple sources of CO2 we can sequester for our sustainable process. The team representing Finland and the City of Pori are incredibly professional, proactive, and supportive of our goal to recover vanadium from slag in an environmentally friendly manner. We’re absolutely focused on working together with the City of Pori and its stakeholders to build Europe’s first low energy-low emission vanadium production facility” says Damian Hicks, Executive Director, Critical Metals.

Learn more about the project here!

Join us at the conference on the 29th of April, view full programme here!


Jouko Hautamäki,
Pori | Enabled by investment - Entering circular economy by recovering metals from by-products. Learnings from a midsized Finnish town


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450 € one person
350 € per person with 2 and more people

Price includes:
1) conference materials
2) lunch
3) a two year free access to Nordic Place Branding Digital Library – a collection of recorded presentations from NPBC presentations since 2019
4) “White Paper on Place Branding” by September.

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    Please contact the organiser:

    Elsa Hedman

    +358 41749 8121

    Place Leadership Academy by Future Place Leadership